30 women. One team. Not a generic template you follow alone on your phone — a real community of women 35+ growing stronger together, coached by Jaci Caceres, a woman living and training through the same shifts you are.
Apply to JoinYou're doing everything you used to do — and it's not working the way it used to. The weight settles differently. Sleep is lighter, recovery is slower, the stress sits heavier. Somewhere after 35 the old rules quietly stopped applying, and no app, challenge, or cookie-cutter plan ever accounted for that.
Because almost none of them were written for a woman's body navigating hormonal shifts, a full career, a family, and real life all at once. So you push harder, get less back, and start wondering if this is just how it is now. It isn't — you've just never trained with someone who gets it.
You don't need to grind harder. You need programming written for your physiology and your season of life, a coach who's living the same demands, and a team of women who get it. That's why ATHENA exists — and why it's capped at 30.
Most programs are written as if every body trains, recovers, and adapts the same way — a generic template sold to thousands, followed alone. ATHENA is the opposite: a real team of women, accountable to each other and coached by a woman who trains, competes, and lives this every day. You're not buying a plan. You're joining a community that grows together.
I built ATHENA because high-performing women deserve a program written for how their bodies actually train, recover, and change — by a woman living the same demands of family, career, and competition.
Family, a career, a body that changes — these aren't excuses, they're the conditions we actually train in. Your program is built to maximize progress inside the life you have.
Your body is not a smaller version of a man's. Training, recovery, and intensity here are written with women's health and adaptation in mind — by someone living it.
A small, hand-selected circle on purpose. Accountability, motivation, and shared race experiences are the whole point — like-minded women chasing the same standard across the world.
We guarantee this program. If you don't hit a personal record, we keep working with you — through your next race — at no charge.
The process
There's no checkout button on this page on purpose. Every woman in ATHENA came through the same door.
A short application: your training history, your goals, and why you want a seat in this room. About five minutes. Honesty beats polish.
Jaci reads every application herself — no filters, no assistants. Over the next few days she decides whether it's the right room for you right now.
A call with Jaci — goals, fit, and standards, both directions. Not a sales pitch, just a conversation about where you are and what you're chasing.
If it's a fit and a spot is open, you get an invitation. If ATHENA isn't the right room right now, that's not a no — she'll point you to the FTX program that fits.
Accept your invitation and step in — assessment, first training block, and your first circle call. Training begins from data, not guesswork.
We say no to protect the room. The attention, the programming, and the circle itself only work at 30 — and only with women who bring the work.
Five minutes. No card required to apply.
30 spots. When they're filled, they're filled. Request your invitation and start with the assessment — training here begins from data, not guesswork.
Apply to Join